{"id":708,"date":"2026-06-15T17:27:28","date_gmt":"2026-06-15T17:27:28","guid":{"rendered":"https:\/\/panamon.be\/index.php\/range\/"},"modified":"2026-06-16T00:04:28","modified_gmt":"2026-06-16T00:04:28","slug":"range","status":"publish","type":"page","link":"https:\/\/panamon.be\/index.php\/range\/","title":{"rendered":"Brand Range &#038; Work Contexts"},"content":{"rendered":"\n<div class=\"wp-block-group pana-site is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"skip wp-block-paragraph\"><a href=\"#main\">Skip to content<\/a><\/p>\n\n\n\n<header class=\"wp-block-group nav is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-group nav-inner is-layout-flow wp-block-group-is-layout-flow\">\n<figure class=\"wp-block-image size-full is-resized logo\"><a href=\"https:\/\/panamon.be\/\"><img decoding=\"async\" src=\"https:\/\/panamon.be\/wp-content\/uploads\/2022\/10\/Panamon_Logo_Temp.png\" alt=\"Panamon\"\/><\/a><\/figure>\n\n\n<nav class=\"is-responsive items-justified-right menu wp-block-navigation is-content-justification-right is-layout-flex wp-container-core-navigation-is-layout-b507c051 wp-block-navigation-is-layout-flex\" aria-label=\"Panamon Menu\" \n\t\t data-wp-interactive=\"core\/navigation\" data-wp-context='{\"overlayOpenedBy\":{\"click\":false,\"hover\":false,\"focus\":false},\"type\":\"overlay\",\"roleAttribute\":\"\",\"ariaLabel\":\"Menu\"}'><button aria-haspopup=\"dialog\" aria-label=\"Open menu\" class=\"wp-block-navigation__responsive-container-open\" \n\t\t\t\tdata-wp-on--click=\"actions.openMenuOnClick\"\n\t\t\t\tdata-wp-on--keydown=\"actions.handleMenuKeydown\"\n\t\t\t><svg width=\"24\" height=\"24\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M4 7.5h16v1.5H4z\"><\/path><path d=\"M4 15h16v1.5H4z\"><\/path><\/svg><\/button>\n\t\t\t\t<div class=\"wp-block-navigation__responsive-container\"  id=\"modal-1\" \n\t\t\t\tdata-wp-class--has-modal-open=\"state.isMenuOpen\"\n\t\t\t\tdata-wp-class--is-menu-open=\"state.isMenuOpen\"\n\t\t\t\tdata-wp-watch=\"callbacks.initMenu\"\n\t\t\t\tdata-wp-on--keydown=\"actions.handleMenuKeydown\"\n\t\t\t\tdata-wp-on--focusout=\"actions.handleMenuFocusout\"\n\t\t\t\ttabindex=\"-1\"\n\t\t\t>\n\t\t\t\t\t<div class=\"wp-block-navigation__responsive-close\" tabindex=\"-1\">\n\t\t\t\t\t\t<div class=\"wp-block-navigation__responsive-dialog\" \n\t\t\t\tdata-wp-bind--aria-modal=\"state.ariaModal\"\n\t\t\t\tdata-wp-bind--aria-label=\"state.ariaLabel\"\n\t\t\t\tdata-wp-bind--role=\"state.roleAttribute\"\n\t\t\t>\n\t\t\t\t\t\t\t<button aria-label=\"Close menu\" class=\"wp-block-navigation__responsive-container-close\" \n\t\t\t\tdata-wp-on--click=\"actions.closeMenuOnClick\"\n\t\t\t><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" width=\"24\" height=\"24\" aria-hidden=\"true\" focusable=\"false\"><path d=\"m13.06 12 6.47-6.47-1.06-1.06L12 10.94 5.53 4.47 4.47 5.53 10.94 12l-6.47 6.47 1.06 1.06L12 13.06l6.47 6.47 1.06-1.06L13.06 12Z\"><\/path><\/svg><\/button>\n\t\t\t\t\t\t\t<div class=\"wp-block-navigation__responsive-container-content\" \n\t\t\t\tdata-wp-watch=\"callbacks.focusFirstElement\"\n\t\t\t id=\"modal-1-content\">\n\t\t\t\t\t\t\t\t<ul class=\"wp-block-navigation__container is-responsive items-justified-right menu wp-block-navigation\"><li class=\"wp-block-navigation-item wp-block-navigation-link\"><a class=\"wp-block-navigation-item__content\"  href=\"https:\/\/panamon.be\/\"><span class=\"wp-block-navigation-item__label\">Home<\/span><\/a><\/li><li class=\"wp-block-navigation-item wp-block-navigation-link\"><a class=\"wp-block-navigation-item__content\"  href=\"https:\/\/panamon.be\/index.php\/services\/\"><span class=\"wp-block-navigation-item__label\">Services<\/span><\/a><\/li><li class=\"wp-block-navigation-item wp-block-navigation-link\"><a class=\"wp-block-navigation-item__content\"  href=\"https:\/\/panamon.be\/index.php\/proof\/\"><span class=\"wp-block-navigation-item__label\">Sneak Peek<\/span><\/a><\/li><li class=\"wp-block-navigation-item wp-block-navigation-link\"><a class=\"wp-block-navigation-item__content\"  href=\"https:\/\/panamon.be\/index.php\/range\/\"><span class=\"wp-block-navigation-item__label\">Range<\/span><\/a><\/li><li class=\"wp-block-navigation-item wp-block-navigation-link\"><a class=\"wp-block-navigation-item__content\"  href=\"https:\/\/panamon.be\/index.php\/about\/\"><span class=\"wp-block-navigation-item__label\">About<\/span><\/a><\/li><li class=\"wp-block-navigation-item wp-block-navigation-link\"><a class=\"wp-block-navigation-item__content\"  href=\"https:\/\/panamon.be\/index.php\/nl\/\"><span class=\"wp-block-navigation-item__label\">NL<\/span><\/a><\/li><li class=\"wp-block-navigation-item wp-block-navigation-link\"><a class=\"wp-block-navigation-item__content\"  href=\"https:\/\/panamon.be\/index.php\/talk\/\"><span class=\"wp-block-navigation-item__label\">Talk<\/span><\/a><\/li><\/ul>\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div><\/nav><\/div>\n<\/header>\n\n\n\n<main id=\"main\" class=\"wp-block-group site-main is-layout-flow wp-block-group-is-layout-flow\">\n<section class=\"wp-block-group page-hero grid-bg is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-group shell is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"kicker wp-block-paragraph\">Range<\/p>\n\n\n\n<h1 class=\"wp-block-heading\">Range is the method.<\/h1>\n\n\n\n<p class=\"lead wp-block-paragraph\">The work sits between different rooms without losing the plot: brand, sales, creative, tech, production, partnerships, operations and the people who need the idea to land.<\/p>\n<\/div>\n<\/section>\n\n\n\n<section class=\"wp-block-group section is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-group shell is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-group section-head is-layout-flow wp-block-group-is-layout-flow\">\n<h2 class=\"wp-block-heading\">What I&#8217;ve worked on.<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Some names are clients, some are partners, sponsors, platforms or project contexts. The point is the operating range: from gaming culture to marketing operations, from immersive venues to commercial systems.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group shell brand-grid is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"wp-block-paragraph\">Yondr<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Spaces<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">DIVE<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Plein Publiek<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">WOOM<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Conge<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">ARTCADE<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Volstok<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Verkeerszaken.be<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">BRAKO<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Flexnest<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">WorkForce<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Coolblue<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">bol.com<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ajax Amsterdam<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Adobe<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Wacom<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Tech Data<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Toon Boom<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Red Bull<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Tomorrowland<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">MSI<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Erazer<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">TX One<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Mobile Vikings<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">JBL Quantum<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Proximus<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Sony Music<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Sony Pictures<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Asmodee<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">ICI Paris XL<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Old Spice<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">AXE<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Monster Energy<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Aiki Noodles<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Dyson<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">L&#8217;Oreal<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Johnson &amp; Johnson<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Bayer<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">BASF<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Lidl<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Game Mania<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Belbal<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">CCEP<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">JIMS Fitness<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Etsy Europe<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Nissin<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">VRT \/ MNM<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Film Fest Gent<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Heroes Comic Con<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">FACTS<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Metropole Orchestra<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Sogeti<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Standaard Uitgeverij<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Deminor<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">PlayStation<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Nintendo<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Xbox<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">SEGA \/ Sports Interactive<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Bethesda<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Gearbox<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Wizards of the Coast<\/p>\n<\/div>\n<\/section>\n\n\n\n<section class=\"wp-block-group section tight is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-group shell cards is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-group card is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"num wp-block-paragraph\">Fandom and marketing<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Culture with mechanics.<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Campaigns, livestream formats, communities, influencers, branded maps, retail activations and playful routes that need more than a logo slap.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group card is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"num wp-block-paragraph\">Immersive<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Walk-in stories.<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Venue IP, exhibitions, AI layers, touring formats, public-facing copy and partnerships around experiences that need both wonder and structure.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group card is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"num wp-block-paragraph\">Operations<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">PM Systems that move.<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">HubSpot, content calendars, request flows, server structures and CRM logic that make work visible, traceable and less dependent on hallway memory.<\/p>\n<\/div>\n<\/div>\n<\/section>\n\n\n\n<section class=\"wp-block-group section grid-bg is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-group shell is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-group section-head is-layout-flow wp-block-group-is-layout-flow\">\n<h2 class=\"wp-block-heading\">Send the part that is stuck.<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Proposition, campaign, pitch, workflow, event, partner path or internal pressure. Start with the friction and we will find the angle that makes it move.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group shell is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-buttons button-row is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button btn\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/panamon.be\/index.php\/talk\/\">Mail Bram<\/a><\/div>\n\n\n\n<div class=\"wp-block-button btn alt\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/panamon.be\/index.php\/proof\/\">Browse the sneak peek<\/a><\/div>\n<\/div>\n<\/div>\n<\/section>\n<\/main>\n\n\n\n<footer class=\"wp-block-group footer is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-group footer-inner is-layout-flow wp-block-group-is-layout-flow\">\n<figure class=\"wp-block-image size-full is-resized logo\"><a href=\"https:\/\/panamon.be\/\"><img decoding=\"async\" src=\"https:\/\/panamon.be\/wp-content\/uploads\/2022\/10\/Panamon_Logo_Temp.png\" alt=\"Panamon\"\/><\/a><\/figure>\n\n\n<nav class=\"items-justified-center footer-links wp-block-navigation is-content-justification-center is-layout-flex wp-container-core-navigation-is-layout-3e41869c wp-block-navigation-is-layout-flex\" aria-label=\"Panamon Menu 2\"><ul class=\"wp-block-navigation__container items-justified-center footer-links wp-block-navigation\"><li class=\"wp-block-navigation-item wp-block-navigation-link\"><a class=\"wp-block-navigation-item__content\"  href=\"https:\/\/panamon.be\/\"><span class=\"wp-block-navigation-item__label\">Home<\/span><\/a><\/li><li class=\"wp-block-navigation-item wp-block-navigation-link\"><a class=\"wp-block-navigation-item__content\"  href=\"https:\/\/panamon.be\/index.php\/services\/\"><span class=\"wp-block-navigation-item__label\">Services<\/span><\/a><\/li><li class=\"wp-block-navigation-item wp-block-navigation-link\"><a class=\"wp-block-navigation-item__content\"  href=\"https:\/\/panamon.be\/index.php\/proof\/\"><span class=\"wp-block-navigation-item__label\">Sneak Peek<\/span><\/a><\/li><li class=\"wp-block-navigation-item wp-block-navigation-link\"><a class=\"wp-block-navigation-item__content\"  href=\"https:\/\/panamon.be\/index.php\/range\/\"><span class=\"wp-block-navigation-item__label\">Range<\/span><\/a><\/li><li class=\"wp-block-navigation-item wp-block-navigation-link\"><a class=\"wp-block-navigation-item__content\"  href=\"https:\/\/panamon.be\/index.php\/about\/\"><span class=\"wp-block-navigation-item__label\">About<\/span><\/a><\/li><li class=\"wp-block-navigation-item wp-block-navigation-link\"><a class=\"wp-block-navigation-item__content\"  href=\"https:\/\/panamon.be\/index.php\/nl\/\"><span class=\"wp-block-navigation-item__label\">NL<\/span><\/a><\/li><li class=\"wp-block-navigation-item wp-block-navigation-link\"><a class=\"wp-block-navigation-item__content\"  href=\"https:\/\/panamon.be\/index.php\/talk\/\"><span class=\"wp-block-navigation-item__label\">Talk<\/span><\/a><\/li><\/ul><\/nav>\n\n\n<p class=\"wp-block-paragraph\">Different rooms. Same pattern.<\/p>\n<\/div>\n<\/footer>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Panamon work spans gaming, immersive tech, retail, FMCG, culture, technology, workforce and commercial operations.<\/p>\n","protected":false},"author":2,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"blank-canvas","meta":{"footnotes":""},"class_list":["post-708","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/panamon.be\/index.php\/wp-json\/wp\/v2\/pages\/708","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/panamon.be\/index.php\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/panamon.be\/index.php\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/panamon.be\/index.php\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/panamon.be\/index.php\/wp-json\/wp\/v2\/comments?post=708"}],"version-history":[{"count":13,"href":"https:\/\/panamon.be\/index.php\/wp-json\/wp\/v2\/pages\/708\/revisions"}],"predecessor-version":[{"id":819,"href":"https:\/\/panamon.be\/index.php\/wp-json\/wp\/v2\/pages\/708\/revisions\/819"}],"wp:attachment":[{"href":"https:\/\/panamon.be\/index.php\/wp-json\/wp\/v2\/media?parent=708"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}